Welcome back readers, I am back with a latest news. This news is related to pharmaceutical companies, their marketing and it's affects. So, I will provide the entire news and my take on it. Let's go.
These Pharma companies despite several instances of breach of the voluntary Uniform Code of Pharmaceutica
Marketing Practices (UCPMP) by pharma companies, and the demand from the Indian Medical Association (IMA) and doctors to make it mandatory, the Department of Pharmaceuticals (DoP), which comes under the Ministry of Chemicals and Fertilizers, has yet again “requested companies to abide by UCPMP” in a written communication on February 4 after the announcement of two more planned events.
In its letter, the Department has noted that it has “received a grievance alleging that pharma companies arrange hotels, accommodation in five star hotels, local sight-seeing, etc. in conferences conducted by doctors. Similar annual national conference of Indian Psychiatric Society 2020 will be conducted in Kolkata and in 2021 at Vishakhapatnam”.
Despite receiving several statements from the UCPMP, many of the pharmaceutical companies didn't step out of unethical marketing.
These companies are using doctors and some third parties for marketing it's medicines and then they are paying commissions and other kind of payments to the doctors and all those associated with them.
Money being transferred in huge amounts to many accounts via pharma companies. To catch these, the necessary actions must be taken.
The DoP should immediately implement a mandatory mechanism for company disclosures of payments towards doctors and professional bodies, including via third parties. The disclosures, which should be made at intervals and put in the public domain, should include the amount spent, individual or entity to which payment was made, and the reason for payment, including any services rendered.
So, I want to conclude by saying that all the pharmaceutical companies must work in a professional manner and shouldn't make money as their one and only aim. Government must also take required steps towards creating a healthy market. People's lives must not be a business for any company.
Thank you so much for reading.
These Pharma companies despite several instances of breach of the voluntary Uniform Code of Pharmaceutica
Marketing Practices (UCPMP) by pharma companies, and the demand from the Indian Medical Association (IMA) and doctors to make it mandatory, the Department of Pharmaceuticals (DoP), which comes under the Ministry of Chemicals and Fertilizers, has yet again “requested companies to abide by UCPMP” in a written communication on February 4 after the announcement of two more planned events.
In its letter, the Department has noted that it has “received a grievance alleging that pharma companies arrange hotels, accommodation in five star hotels, local sight-seeing, etc. in conferences conducted by doctors. Similar annual national conference of Indian Psychiatric Society 2020 will be conducted in Kolkata and in 2021 at Vishakhapatnam”.
Despite receiving several statements from the UCPMP, many of the pharmaceutical companies didn't step out of unethical marketing.
These companies are using doctors and some third parties for marketing it's medicines and then they are paying commissions and other kind of payments to the doctors and all those associated with them.
Money being transferred in huge amounts to many accounts via pharma companies. To catch these, the necessary actions must be taken.
The DoP should immediately implement a mandatory mechanism for company disclosures of payments towards doctors and professional bodies, including via third parties. The disclosures, which should be made at intervals and put in the public domain, should include the amount spent, individual or entity to which payment was made, and the reason for payment, including any services rendered.
So, I want to conclude by saying that all the pharmaceutical companies must work in a professional manner and shouldn't make money as their one and only aim. Government must also take required steps towards creating a healthy market. People's lives must not be a business for any company.
Thank you so much for reading.





